Honner Blog
10/11/2020
Several new niche financial publications have launched as publishers respond to the rise of ‘Robinhood’ investors. Read about the latest media news, insights and industry moves in Honner’s Quarterly Media Wrap.
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Honner Blog
30/09/2020
“Seeing is believing” is more than a cliché. In this Q&A, Honner’s partner videographer Theo Fatseas shares insights on making compelling videos that resonate with audiences.
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Honner Blog
27/05/2020
We wanted to understand what COVID-19 has meant for the way financial journalists work, so we did a survey to find out. Here’s what we discovered, writes Managing Director, Paul Cheal.
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Honner Blog
19/05/2020
The COVID-19 crisis has changed every aspect of our lives, and this has been especially true for the media, who have been working round the clock like any other front-line essential worker. With everything else around the world practically coming to a standstill, the news cycle has picked up pace, buzzing with demand for trusted, timely and relevant information like never seen before.
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Honner Blog
6/03/2020
It is a common mistake in PR to refer to positive news coverage as a “great outcome”. AMEC has defined communicational outcomes as the effects in the perceptions, attitudes and behaviour of our target audience. None of these changes are observable through news coverage.
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