Marketing Solutions

Strategy and communications planning

Strategy and communications planning

Our strategy and communications planning work is the centrepiece of our value add. Our view is that if the roadmap is right, you will reach your destination.

We take a consulting approach, assessing your business objectives and devising marketing and communications strategies designed to help you reach your goals.

Each client is unique in terms of its particular opportunities and challenges, and the stage of its journey. We take a deep dive into your business, workshop with a range of stakeholders and factor in our market insight to devise a tailored roadmap to take your business forward.

We also come up with creative ideas to bring your campaigns to life. And we leverage our extensive networks to bring like-minded people together.

After 20+ years, we know our strategies make an impact.

Tailored, creative strategies that directly
support your business goals.

Integrated campaigns

Integrated campaigns

Campaign work is a significant part or our agency practice. Today many clients want (and need) creative, integrated campaigns which provide a seamless experience for target audiences across all channels.

Honner builds and drives a wide range of brand and product launches across the financial sector.
We use our sector and audience insights to deliver fresh and innovative campaign ideas, often leveraging bespoke research or creative partnerships. We then build and implement a multi-channel roll-out, ensuring clear outcomes around desired messaging, tone, engagement and reach.

Great ideas, delivering measurable engagement across multiple channels.

Oursourced CMO

Oursourced CMO

The best hire you never had to make!

Honner works with the local operations of large global players as well as smaller local firms that don’t have in-house marketing resources. The outsourced CMO service provides a flexible and cost-effective solution, giving clients a highly experienced marketing team at a fraction of the cost of hiring a full-time CMO.

  • Marketing strategy & planning
  • Marketing team leadership
  • Branding
  • Content marketing strategy
  • Integrated multi-channel campaign support
  • CX & customer insights research
  • Media planning and buying
  • Website design and build
  • Social media engagement strategy

The Outcourced CMO provides the marketing expertise your business needs to thrive, at a budget that suits you.

Virtual communications & events management

Virtual communications & events management

COVID-19 has dramatically changed business as we once knew it. In times of uncertainty, effective and timely communications is more important than ever. And with social distancing in place, we now need to do that differently.

Honner has partnered with leading providers to help our clients cost-effectively utilise different digital platforms. As part of our ongoing PR programs, we can recommend the best option for you, script your messaging and help you execute on the day.

  • Virtual media briefings and events
  • Online product launches
  • Webcasts
  • Webinars
  • Livestream events
  • Videos
  • Podcasts

Cost effectively utilising digital platforms to reach your audiences.

Digital and social media strategy

Digital and social media strategy

Social media is no longer a trendy past time with little relevance for the business community. Today social platforms are an established channel for financial services firms to both source information, communicate with key stakeholders and prospect for new customers.

We help our clients further amplify their content with engaging social posts that are authentic and designed to build awareness and drive business growth. Honner can also access financial sector influencer engagement strategies to drive campaigns further.

  • Content strategy for social channels
  • Competitor audit
  • LinkedIn training for key spokespeople
  • Community management of social assets
  • Influencer marketing services
  • Half day smart phone photography classes

Using social channels to directly engage with audiences.

Strategy and communications planning

Our strategy and communications planning work is the centrepiece of our value add. Our view is that if the roadmap is right, you will reach your destination.

We take a consulting approach, assessing your business objectives and devising marketing and communications strategies designed to help you reach your goals.

Each client is unique in terms of its particular opportunities and challenges, and the stage of its journey. We take a deep dive into your business, workshop with a range of stakeholders and factor in our market insight to devise a tailored roadmap to take your business forward.

We also come up with creative ideas to bring your campaigns to life. And we leverage our extensive networks to bring like-minded people together.

After 20+ years, we know our strategies make an impact.

Tailored, creative strategies that directly
support your business goals.

Integrated campaigns

Campaign work is a significant part or our agency practice. Today many clients want (and need) creative, integrated campaigns which provide a seamless experience for target audiences across all channels.

Honner builds and drives a wide range of brand and product launches across the financial sector.
We use our sector and audience insights to deliver fresh and innovative campaign ideas, often leveraging bespoke research or creative partnerships. We then build and implement a multi-channel roll-out, ensuring clear outcomes around desired messaging, tone, engagement and reach.

Great ideas, delivering measurable engagement across multiple channels.

Oursourced CMO

The best hire you never had to make!

Honner works with the local operations of large global players as well as smaller local firms that don’t have in-house marketing resources. The outsourced CMO service provides a flexible and cost-effective solution, giving clients a highly experienced marketing team at a fraction of the cost of hiring a full-time CMO.

  • Marketing strategy & planning
  • Marketing team leadership
  • Branding
  • Content marketing strategy
  • Integrated multi-channel campaign support
  • CX & customer insights research
  • Media planning and buying
  • Website design and build
  • Social media engagement strategy

The Outcourced CMO provides the marketing expertise your business needs to thrive, at a budget that suits you.

Virtual communications & events management

COVID-19 has dramatically changed business as we once knew it. In times of uncertainty, effective and timely communications is more important than ever. And with social distancing in place, we now need to do that differently.

Honner has partnered with leading providers to help our clients cost-effectively utilise different digital platforms. As part of our ongoing PR programs, we can recommend the best option for you, script your messaging and help you execute on the day.

  • Virtual media briefings and events
  • Online product launches
  • Webcasts
  • Webinars
  • Livestream events
  • Videos
  • Podcasts

Cost effectively utilising digital platforms to reach your audiences.

Digital and social media strategy

Social media is no longer a trendy past time with little relevance for the business community. Today social platforms are an established channel for financial services firms to both source information, communicate with key stakeholders and prospect for new customers.

We help our clients further amplify their content with engaging social posts that are authentic and designed to build awareness and drive business growth. Honner can also access financial sector influencer engagement strategies to drive campaigns further.

  • Content strategy for social channels
  • Competitor audit
  • LinkedIn training for key spokespeople
  • Community management of social assets
  • Influencer marketing services
  • Half day smart phone photography classes

Using social channels to directly engage with audiences.