News & Insights

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Honner Blog 26/04/2018

Creativity in PR: tips from the “creativity coach”

Creativity is becoming an ever more important skill for PR practitioners as brands look to differentiate themselves. @Andy Eklund, a.k.a. the Creativity Coach, defines business creativity is the act of combining two different ideas in an unusual way to create something unique, useful or new. In an interview with Honner Managing Director Paul Cheal on his recently-launched PR Podcast Smoke Signal, Andy talks about the importance of creativity as a life skill and provides some tips on brainstorming.

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Honner Blog 18/04/2018

A tale of transformation – insights from the Global Communication Partners 2018 AGM

From the rise of cryptocurrencies and managing ICOs, to PR measurement in a post-truth world – it was all on the table at last month’s Global Communication Partners AGM in Dubai, writes Honner General Manager Susie Bell 

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Honner Blog 12/04/2018

It’s a wrap – Honner’s quarterly media roundup

It’s been a shocking few months for the media industry globally, with Facebook’s massive data breach dominating headlines and intensifying calls for increased regulation. On a more positive note, Google announced new publishing tools, Twitter reported its first profit, and the earnings season brought some good news for Australian media companies. And that’s just the start. Our Honner quarterly media roundup brings you a rundown of the latest industry news, insights and quotable quotes.
 

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Honner Blog 5/04/2018

Changing the way we search

Amazon, Google and Apple voice assistants are changing the way people search online. Nick Mackay from our digital partner Spark Green looks at the implications for search engine optimisation.

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Honner Blog 28/03/2018

Why we should stop stereotyping generations

Is your business guilty of generational stereotyping in its communications? Here’s how to look beyond the myths to create better-targeted campaigns.
 

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Honner Blog 22/03/2018

Plan for a crisis so you’ll emerge stronger than before

Every second counts in a crisis. The good news is that if you are prepared, there’s every chance you’ll demonstrated strong and effective leadership when the crisis hits, and you may even emerge stronger than before.
 

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Honner Blog 14/03/2018

Essential ingredients of persuasive writing – It’s all Greek to me

Persuasive writing can be a powerful force that transforms readers them into paying customers, advocates or partners. Luckily there are a few timeless principles that anyone can employ to improve their technique. For starters, we can learn a few things from the ancient Greeks.

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Honner Blog 9/03/2018

Purpose is now a comms must-have, but it’s got to ring true to label

When it comes to publicising purpose, corporate organisations need to tread carefully in order to appear authentic.

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Honner Blog 1/03/2018

When, if ever, should you ask a journalist for a correction?

The media can dictate the public image of your company, for better or worse. Imagine the latter and consider: is it appropriate to ask for a correction?

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Honner Blog 22/02/2018

Chris Cuffe covers all things investment and super at a recent Women in Super event

From the merits of the default superannuation system to the role of artificial intelligent, finance industry guru Chris Cuffe fielded questions on a host of issues at a recent Women in Super lunch in Sydney. Honner General Manager Susie Bell was there and shares an account of some of the main topics.
 

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Media Releases

23/04/2018

Moneytree launches public bug bounty program with Bugcrowd

Bugcrowd, the leader in crowdsourced security, today announced that its customer Moneytree, Asia-Pacific’s leading financial data aggregation and portability platform, has launched a public bug bounty program to fortify security across its website, API and mobile applications.

17/04/2018

Cyber insurance made easy for Australian business

As businesses here, and around the world, grapple with increasing cyber security concerns – such as ransomware, malware and social engineering fraud – Edmund has developed a fast and efficient digital solution.

12/04/2018

BetaShares March 2018 Australian ETF Review: Sharemarket declines end 13-month growth run

ETFs continued to attract net inflows in March, but weaker Australian and global equity markets pushed overall funds under management (FUM) below February’s peak, according to the BetaShares Australian ETF Review – March 2018.

9/04/2018

Chi-X delivers real benefits to brokers and investors

Pioneering stock exchange, Chi-X Australia, is delivering benefits to all participants in the local securities market as its platform continues to grow in prominence, with more than $1 billion per day in cash equities trading volumes.

6/04/2018

A game-changer: BetaShares to launch world’s lowest cost Australian shares ETF

BetaShares, a leading Australian ETF manager, has made investing in Australian equities significantly cheaper and easier for all investors, announcing it will launch the world’s lowest cost Australian shares ETF, the BetaShares Australia 200 ETF, which will trade on the ASX under the code: A200.

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